Sappi, The Power of Imagination

Kit Hinrichs · 2000s · Paper promotion · Offset lithograph

A paper promotion poster Hinrichs designed for Sappi Fine Papers, part of a years-long series of educational promotions he produced for the paper maker. Built around the idea of imagination, the piece is a showcase for the rich color reproduction and tactile quality of Sappi's premium stocks. It's paper doing exactly what paper is supposed to do, making the work look better than it has any right to.

The American flag is the most powerful graphic icon in the world.Kit Hinrichs

View this poster in The 29 Collection