They Told Us Not to Encourage Him

Justin Ahrens · 2001 · Offset lithograph

An anniversary poster marking Rule29's run of creative work with Alice Cooper and the Solid Rock Foundation, celebrating the first five episodes of the Celebrity AM golf tournament. Alice appears in vintage golf attire with two golf balls held over his eyes, shot in black and white and floated on a pale blue field under the arced headline 'They told us not to encourage him...' with the punchline '...we should have listened.' set small and centered below. The same year this poster ran, Alice gave Justin a signed Fender guitar as a thank you for the work. The tournament that started in 1997 is still going: in April 2026 Alice hosted the 28th annual Rock & Roll Golf Classic, with proceeds benefiting Alice Cooper's Solid Rock Teen Centers and their free music, dance, art, and vocational programs for young people.

Hey man, I got this.Alice Cooper

View this poster in The 29 Collection