Let the Process Lead

Justin Ahrens · 2012 · Print

Created for the Leap Year Project, an initiative encouraging people to commit each month to an act of service. This typographic poster frames the phrase 'Let the Process Lead' inside a bold horseshoe-shaped form, rendered with overprinted cyan rules and magenta accent bars that evoke paste-up registration marks and proofing guides. The weathered cream paper texture and offset printing artifacts reinforce the message: trust the messy, iterative, hands-on process of making. Small numbered arrows reference the steps of a creative workflow, a quiet nod to the discipline behind generosity and design alike.

Let the process lead.Justin Ahrens

View this poster in The 29 Collection